Aviv Scientific

Aviv Scientific is a leader in research on age-related cognitive and functional decline and novel applications of hyperbaric medicine to maximize human performance. Aviv focuses on improving the aging process by increasing cognitive and physical performance in healthy aging adults. Based on an exclusive global partnership with the world’s largest Hyperbaric medicine and research facility, the Sagol Center at Shamir Medical Center in Israel, Aviv Scientific is rolling out a global network of medical clinics focused on the enhancement of cognitive and physical performance with hyperbaric medicine and related technologies at its core. Founded in 2017, Aviv Scientific combines personalized medicine, pioneering technologies, big-data and analytics together with unique operational skills to build a worldwide network of cutting-edge medical clinics.

Aviv Scientific’s multidisciplinary team includes physicians, neuropsychologists, neuroscientists, biologists, physiologists, physiotherapists and nutritional specialists who work alongside physicists, data scientists, data architects and artificial intelligence experts. Aviv’s Medical Program was developed by the Aviv medical team led by Shai Efrati, MD, the Chair of Aviv’s Medical Advisory Board, Director of the Sagol Center and the leading researcher in the field of hyperbaric medicine.
The Aviv medical program

Aviv Scientific - Leadership

  • Jonathan Preminger

    Jonathan Preminger

    Co-Founder and Chief Executive Officer

    Jonathan Preminger

    Co-Founder and Chief Executive Officer

    Jonathan Preminger is an investor and entrepreneur in brain-related life sciences and serves as CEO of Aviv Scientific. Jonathan’s career spans two decades working in both small entrepreneurial companies and large public and corporate environments, with a focus on technology and healthcare. A former consultant in the healthcare industry, he has broad international experience, working across multiple geographies. He has held senior management roles with P&L responsibility with corporations in the Americas, Europe and Asia, establishing operations and overseeing marketing, finance, regulatory and operations. Jonathan is also a pioneer in the commercial application of data mining and predictive analytics. He holds his MBA from INSEAD, Fontainebleau, France, as well as his LLB from Tel Aviv University Law School.

  • Michael Lobel

    Michael Lobel

    Co-Founder and Chief Business Officer

    Michael Lobel

    Co-Founder and Chief Business Officer

    Michael Lobel is one of the four co-founders of Aviv Scientific. Michael grew up in Australia and was educated at the University of Melbourne where he earned a Bachelor of Commerce majoring in computer science. Michael began his career as a commodity futures trader and account executive on Wall Street with Prudential Bache Securities, followed by a 20-year career as a global physical metals trader based in New York City and London. In recent years, Michael has co-founded and invested in a number of technology companies in Israel and the UK, and has been actively involved and led a number of successful exits. Michael’s passion is in identifying business opportunities, developing strategy, securing financing and working with teams to effectively build businesses and create value. Aviv adds a most sought-after dimension to his working life: doing good for humanity while building a successful business.

  • Shai Efrati, MD

    Shai Efrati, MD

    Co-Founder and Chairman of the Medical Advisory Board

    Shai Efrati, MD

    Co-Founder and Chairman of the Medical Advisory Board

    As Co-Founder and Chair of Aviv’s Medical Advisory Board, Dr Efrati contributes a wealth of experience to our work. He is Founder and Director of the world-leading Sagol Center for Hyperbaric Medicine and Research at Shamir Medical Center, where he also serves as Director of Research and Development and Head of Nephrology. His research focuses on novel aspects of hyperbaric medicine and brain rehabilitation. Dr Efrati is a professor at the Sackler School of Medicine and the Sagol School of Neuroscience in Tel Aviv University. Since 2008, Dr Efrati has served as Chairman of the Israeli Society for Diving and Hyperbaric Medicine. He completed his MD at Ben Gurion University and specialized in internal medicine and nephrology.

  • Amir Hadanny, MD

    Amir Hadanny, MD

    Chief Researcher and Head of International Clinical Operations

    Amir Hadanny, MD

    Chief Researcher and Head of International Clinical Operations

    Dr Hadanny is a certified neurosurgeon, hyperbaric physician, and Chief Medical Research Officer at the Sagol Center. For the past decade, he has worked alongside Dr Efrati researching neurorehabilitation, neuroplasticity and physiology, publishing more than 25 papers on the effects of HBOT on cognitive and physical performance. Before joining the Sagol Center, Dr Hadanny was Chief Resident in the Galil Medical Center neurosurgery department. He earned his MD from Tel Aviv University and is currently finalizing his PhD in Bioinformatics and Machine Learning in Bar Ilan University.

  • Lital Gur

    Lital Gur

    VP Global Finance

    Lital Gur

    VP Global Finance

    Lital is a certified public accountant (CPA) with over two decades of extensive financial and management experience in senior financial leadership roles. She has a B.A. in business administration, LL.M law and “Leading Strategic Growth” from Colombia University and has a proven track record of developing and executing business models and negotiating partnerships, M&A activities and world -wide ERP rollout.

  • Noa Sobol

    Noa Sobol

    VP Global Marketing and Sales

    Noa Sobol

    VP Global Marketing and Sales

    Noa is a senior executive in the fields of marketing, strategy, data, media and advertising. She has spent her career creating and implementing successful marketing strategies and building leading brands, and has developed a breadth and depth of knowledge and experience in digital media. Noa managed the strategy and research department at Israel’s leading television network, Channel 12, and spearheaded the development, planning and implementation of innovative marketing and communication strategies at one of Israel’s top advertising agencies. She holds an MBA in Business Administration from Tel Aviv University.

  • Ronen Sobol

    Ronen Sobol

    VP Product and R&D

    Ronen Sobol

    VP Product and R&D

    Over 20 years leading product and R&D in early-stage companies as well as large multi billion-dollar companies. Designed and built complex technology and product platforms across multiple industries.

  • Tamir Ben-Shoshan

    Tamir Ben-Shoshan

    VP New Technologies, Infrastructure and Integration

    Tamir Ben-Shoshan

    VP New Technologies, Infrastructure and Integration

    At Aviv, Tamir manages IT, infrastructure and cyber security in addition to all aspects of integration between platforms, systems and applications worldwide. Tamir has over 20 years’ experience leading wide-scale international technological innovation and integration. Before joining Aviv, Tamir served in management positions with Cobham Wireless, leading R&D and Operations, and serving as the CEO of the Israel site. Prior to this, Tamir held executive roles with Emblaze Mobile, Microsemi and Creo-Scitex (Kodak). He holds an M.Sc. in Material Science from the Technion and a B.Sc. in Material Engineering from Ben-Gurion University.

  • Mark Peterson

    Mark Peterson

    VP of Hyperbaric Projects and Operations

    Mark Peterson

    VP of Hyperbaric Projects and Operations

    Mark Peterson is a veteran professional with over 30 years of experience in installation, maintenance and sales of hyperbaric chambers and aerospace physiological training systems. Mark has designed and patented equipment in a number of industries and has written instructional and quality assurance manuals for military and civilian clients, both domestic and international. Mark received his MBA from Heriot Watt University in Edinburg, Scotland.

  • Yair Bechor, Ph.D.

    Yair Bechor, Ph.D.

    Training and Center Operations

    Yair Bechor, Ph.D.

    Training and Center Operations

  • Yonatan Zemel

    Yonatan Zemel

    Training and Center Operations

    Yonatan Zemel

    Training and Center Operations

  • Efrat Sasson, Ph.D.

    Efrat Sasson, Ph.D.

    Data Scientist

    Efrat Sasson, Ph.D.

    Data Scientist

  • Gil Suzin, Ph.D.

    Gil Suzin, Ph.D.

    Neurocognitive Operations

    Gil Suzin, Ph.D.

    Neurocognitive Operations

  • Eldad Yaakobi

    Eldad Yaakobi

    Physiological Operations

    Eldad Yaakobi

    Physiological Operations

  • Eran Shur

    Eran Shur

    Chief Architect, Medical Information Systems

    Eran Shur

    Chief Architect, Medical Information Systems

  • Vicky Elkarif, Ph.D.

    Vicky Elkarif, Ph.D.

    Physical Therapy Lead

    Vicky Elkarif, Ph.D.

    Physical Therapy Lead

  • Daniela Lorig, PMP

    Daniela Lorig, PMP

    Head of Project Management Office

    Daniela Lorig, PMP

    Head of Project Management Office

  • Dafna Napchi

    Dafna Napchi

    Brand and Content Lead

    Dafna Napchi

    Brand and Content Lead

  • Naomi Avnat

    Naomi Avnat

    Finance Operation Lead

    Naomi Avnat

    Finance Operation Lead

  • Gilad Luria

    Gilad Luria

    Technology Lead

    Gilad Luria

    Technology Lead

  • Maya Pincas

    Maya Pincas

    Learning & Development Lead

    Maya Pincas

    Learning & Development Lead

  • Natalia Shimanov

    Natalia Shimanov

    Business Operation Senior Associate

    Natalia Shimanov

    Business Operation Senior Associate

  • Mandy Huglin

    Mandy Huglin

    Office Manager

    Mandy Huglin

    Office Manager

  • Oshrat Shine

    Oshrat Shine

    Senior Data Architect

    Oshrat Shine

    Senior Data Architect

  • Michal Yannai

    Michal Yannai

    Architect, Planning and Coordination Project Manager

    Michal Yannai

    Architect, Planning and Coordination Project Manager

  • Dana Lagziel

    Dana Lagziel

    Product Manager

    Dana Lagziel

    Product Manager

  • Shlomit Dvir

    Shlomit Dvir

    Senior Bookkeeper and Payroll Analyst

    Shlomit Dvir

    Senior Bookkeeper and Payroll Analyst

  • Eran Ferri

    Eran Ferri

    Eran Ferri

Partnerships

Aviv partners with some of the world’s most innovative companies to improve the lives of millions of people.

Enhanced performance
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